social media animal adoptions

Using facebook to get dogs adopted


If you’re reading this blog you’re probably interested in pet photography and saving homeless animals — and about a billion of us are also on facebook — so why not use every possible resource to speed up adoption?  My friend, Erin Hannigan, is not a photographer –she’s a world-class oboist with the Dallas Symphony Orchestra but she is always looking for ways to get dogs adopted.

A couple of years ago she started posting photos of her foster dogs on facebook and because she had a following of music lovers, she tapped in to a whole new market for adoptions.  Most of us have lots of dog lovers as our facebook friends so we see endless (BAD) photos of dogs on the euthanasia list at the local shelter or see photos our friends post. But Erin started doing quick little cell phone videos and cell phone photos of her fosters and TELLING THEIR STORY. People LOVE stories! Now people tune in on a daily basis just to see what the latest foster is up to over at Erin’s place.  And it’s working!  She has so much web traffic that her fosters almost always get adopted before it’s time to place them in the shelter (she fosters Moms with their pups). Music fans (and her personal friends) all over the country have shared the adventures and adopted Erin’s puppies.  It’s a true success story. Here’s Erin with one of her foster pups.

erin hannigan artists for animals dallas

So how can you use social media to help homeless pets?  Maybe a blog?  Or a facebook page talking about your adventures in pet photography?  Or make some cute little videos with your cell phone and post them on YouTube! You don’t have to have professional photos.  But make them clear and uncluttered. Play the cute card. This is just one creative way to help dogs get adopted. She’s now set up a facebook page just for her foster dog stories — so check it out and click LIKE so you’ll get the latest updates!